Entries by Bruce Gust

The Central Truth | Part IV

If you think we’re getting ready to talk about religion, you’re not wrong, but there’s a purely pragmatic element here that often gets overlooked because of the way it tends to reveal the unsustainable and nonsensical paradigm represented by those who want to perceive themselves as their own absolute. Nonsensical If you’re right to be […]

COVID-19 Pop Quiz

Consider some of what we’ve been told over the last several months: Shut down your business Stop going to church Don’t trust your doctor Stay out of the classroom Do as you’re told Do not ask any questions It’s not a difficult pill to swallow when you’re not able to access any perspectives save those […]

What Do You Do Now?

You’ve blown it. You did something you didn’t think you would ever do. The guilt is killing you. You’re agonizing over the way those who care about you are going to react. You’re beating yourself up over the way you allowed a bad decision to “look” appropriate at the time and now you’re having a […]

The Central Truth | Part III

At the core of every issue is a Central Truth – the bottom line, the “thing” you’re trying to get done. It’s that Central Truth that has to be prioritized in order to ensure you’re making the right decisions. And in order to make the right decisions, you’ve got to ask the right questions and […]

The Central Truth | Part II

It Can be Overwhelming Being able to sort through all of the headlines and subject matter experts can be overwhelming when you’re trying to figure out who’s who and what’s what, especially when everyone insists that they’re right and everyone else is just trying to catch up. But there’s a tool that you can use […]